Worried that you’ll never find an SEO agency that actually works?
Don’t be too hard on yourself. If you don’t have any SEO experience, it is easy to fall for SEO snake oil salesmen. And by the time you go through the third one, you start to assume that there are no SEO agencies that actually understand how to deliver great services that have you shooting up the rankings in no time.
If you are thinking of hiring your first or fourth SEO agency, we have put together a comprehensive list of 8 questions to ask every future candidate. These questions should ensure you not only hire the right agency, but that both you and the agency are clear on the expected results.
You also don’t have to ask all the questions at the same time. But by the time you are done with this guide, you’ll understand why you never seem to see an SEO agency that actually works.
#1. How will they improve your search rankings?
While nothing is guaranteed, the agency needs to show you a clear road-map on how they intend to get you ranked. They need to have a process that can easily be explained to you without seeming like some NASA rocket manual. The absence of a process should be a red flag and should set off alarm bells immediately.
#2. How will they share progress reports and how often?
Once again, process wins. A great SEO agency should have a regular cadence of when clients get progress reports. The most common timelines are monthly, although some will send you brief weekly updates. However, the format of the reports is the most important. It has to be easy to read and understand by everyone concerned.
It should also detail down every change they make to your website.
#3. Can they share case studies and past results?
We don’t expect them to hand you their entire client list, but they should have a healthy folder of testimonials, reviews and case studies. A lot of long term clients is a good sign. That shows they don’t engage with short term SEO tactics that bring quick wins but end with a disaster once you turn the corner.
#4. What type of SEO work do they do?
Depending on your needs at that point, you want to be sure they have the expertise and understand what needs to be done to get the required results. You want to know if they are technical, on-page, or off-page experts. If they have experts in all three, the better for your business.
#5. Can they guarantee #1 on Google Search rankings?
Asking the agency this question is the quickest way to separate the gold from the chaff. No SEO can guarantee you #1 on the search rankings. Guaranteeing you that your search results will increase over time is credible, but guaranteeing you #1 is almost impossible because no SEO professional can claim to know exactly how Google’s algorithm works.
Use SEO Experts You Can Trust
SEO is a long-term investment that needs consistency to produce the right results. Unfortunately, not every service is trustable.
If you are looking for the best SEO agency Gold Coast has to offer, learn more about our services. We build relationships based on trust. Before you throw in the towel on your SEO services search, let us be your next call. We’ll prove to you that we know how to rank highly on search engines – contact us today for a free quote!
